Skype, owned by Microsoft, is one of the most popular communication-based social networking platforms. It allows you to connect with people through voice calls, video calls (using a webcam) and text messaging. You can even conduct group conference calls. And, the best part is that Skype-to-Skype calls are free and can be used to communicate with anyone, located in any part of the world, over the internet.

Enterprise social networking allows a company to connect individuals who share similar business interests or activities. Internally, social tools can help employees access information and resources they need to work together effectively and solve business problems. Externally, public social media platforms help an organization stay close to their customers and make it easier to conduct research that they can use to improve business processes and operations.

If anything, social media is probably about to move more toward ephemeral sharing for quicker, more intimate sharing without the stress of having to blast something out to hundreds or thousands of followers that stays up there unless it's manually deleted. The pressure of garnering tons of likes and comments on regular social media posts also plays a huge factor, suggesting that more casual forms of social sharing, such as through stories, could be the way of the future.
Thanks Mike for your comment. I don’t trust Facebook either. There’s been many times where I have seen ads come up on FB of subjects that I’ve been talking about offline. Its happened on more than one occasion which is a bit scary if you ask me. Although I do think FB has had its best days and will gradually fall in user numbers as new and innovative platforms come to market over the next 5 years.
But did you know there are also other clever ways to make money online in addition to registering with Opinion Outpost? There are now a number of ways to supplement your income using social media platforms such as YouTube, Facebook, Instagram, Twitter and more. Read on to find out how you can turn your social media obsession into a real money-maker:
Here’s the next best tool for making money online: Twitter. Just as with Facebook, if you have a blog or a website, you have got to use Twitter to promote it. Every time you put up a blog post, write a catchy description and provide a “TinyURL” link back to your blog so people can check it out. This also works amazingly well for anyone who is doing any affiliate marketing. You can sign up with a number of affiliate sites (one of our favourites is Commission junction) and find a product that you really like and feel passionate about. Create blog posts about it. Create at least a couple of landing pages about it. Once that’s done, then you can promote it on Twitter and make a whole lot of money.
According to a study released in 2017 by researchers from the University of Pittsburgh, the link between sleep disturbance and the use of social media was clear. It concluded that blue light had a part to play—and how often they logged on, rather than time spent on social media sites, was a higher predictor of disturbed sleep, suggesting "an obsessive 'checking'".[151] The strong relationship of social media use and sleep disturbance has significant clinical ramifications for a young adults health and well-being. In a recent study, wehave learned that people in the highest quartile for social media use per week report the most amount of sleep disturbance. The median number of minutes of social media use per day is 61 minutes. Lastly, wehave learned that females are more inclined to experience high levels of sleep disturbance than males. [152]

BizSugar is a social networking platform and niche resource for small business owners, entrepreneurs and managers. The site was created in 2007 by DBH Communications, Inc., a provider of award-winning business publications, and later acquired by Small Business Trends LLC, in 2009. The platform allows users to share videos, articles, blog posts, podcast among other content. It also allows users to view and vote on submissions by other members.


Cyberbullying/Cyberstalking: Children and teenagers are especially susceptible to cyberbullying because they take more risks when it comes to posting on social media. And now that we all interact on social media via our mobile devices, most major platforms make it possible to share our locations, opening up the doors for cyberstalkers to target us.
Just remember that it is always a good practice to add a disclosure about your affiliate links to your social media audience. This builds up a trust with them. Secondly, don’t spam your social media communities with affiliate links as this puts off the people. Always have a healthy ratio of generic informational posts (which are of interest to your audience) to the promotional posts (with your affiliate links).
One of the key components of SMM is social media optimization (SMO). Like search engine optimization (SEO), SMO is a strategy for drawing new and unique visitors to a website. SMO can be done two ways: by adding social media links to content such as RSS feeds and sharing buttons, or by promoting activity through social media via status updates,  tweets, or blog posts.
One way to do that is first of all to build your personal brand. For example, if you are an expert in business coaching, then you should start building your personal brand on channels like LinkedIn, Facebook and Twitter. You should create a social media strategy and should have a content calendar handy, to create an engaging content and build community.
The digital divide is a measure of disparity in the level of access to technology between households, socioeconomic levels or other demographic categories.[114][115] People who are homeless, living in poverty, elderly people and those living in rural or remote communities may have little or no access to computers and the Internet; in contrast, middle class and upper-class people in urban areas have very high rates of computer and Internet access. Other models argue that within a modern information society, some individuals produce Internet content while others only consume it,[116][117] which could be a result of disparities in the education system where only some teachers integrate technology into the classroom and teach critical thinking.[118] While social media has differences among age groups, a 2010 study in the United States found no racial divide.[119] Some zero-rating programs offer subsidized data access to certain websites on low-cost plans. Critics say that this is an anti-competitive program that undermines net neutrality and creates a "walled garden"[120] for platforms like Facebook Zero. A 2015 study found that 65% of Nigerians, 61% of Indonesians, and 58% of Indians agree with the statement that "Facebook is the Internet" compared with only 5% in the US.[121]
There are several negative effects to social media which receive criticism, for example regarding privacy issues,[137] information overload[138] and Internet fraud. Social media can also have negative social effects on users. Angry or emotional conversations can lead to real-world interactions outside of the Internet, which can get users into dangerous situations. Some users have experienced threats of violence online and have feared these threats manifesting themselves offline. Studies also show that social media have negative effects on peoples' self-esteem and self-worth. The authors of "Who Compares and Despairs? The Effect of Social Comparison Orientation on Social Media Use and its Outcomes"[139] found that people with a higher social comparison orientation appear to use social media more heavily than people with low social comparison orientation. This finding was consistent with other studies that found people with high social comparison orientation make more social comparisons once on social media. People compare their own lives to the lives of their friends through their friends' posts. People are motivated to portray themselves in a way that is appropriate to the situation and serves their best interest. Often the things posted online are the positive aspects of people's lives, making other people question why their own lives are not as exciting or fulfilling. This can lead to depression and other self-esteem issues as well as decrease their satisfaction of life as they feel if their life is not exciting enough to put online it is not as good as their friends or family.[140]
Studies have shown that self comparison on social media can have dire effects on physical and mental health because they give us the ability to seek approval and compare ourselves.[141] Social media has both a practical usage- to connect us with others, but also can lead to fulfillment of gratification.[142] In fact, one study suggests that because a critical aspect of social networking sites involve spending hours, if not months customizing a personal profile, and encourage a sort of social currency based on likes, followers and comments- they provide a forum for persistent "appearance conversations".[143] These appearance centered conversations that forums like Facebook, Instagram among others provide can lead to feelings of disappointment in looks and personality when not enough likes or comments are achieved. In addition, social media use can lead to detrimental physical health effects. A large body of literature associates body image and disordered eating with social networking platforms. Specifically, literature suggests that social media can breed a negative feedback loop of viewing and uploading photos, self comparison, feelings of disappointment when perceived social success is not achieved, and disordered body perception.[144] In fact, one study shows that the microblogging platform, Pinterest is directly associated with disordered dieting behavior, indicating that for those who frequently look at exercise or dieting "pins" there is a greater chance that they will engage in extreme weight-loss and dieting behavior.[145]
Social media can enable companies to get in the form of greater market share and increased audiences.[26] Internet bots have been developed which facilitate social media marketing has been developed. Bots are automated programs that run over the internet.[27], with the most important social media marketing examples being chatbots and social bots.[28] Chatbots and social bots are programmed to mimic natural human interactions such as liking, commenting, following, and unfollowing on social media platforms.[29] A new industry of bot providers has been created.[30] Social bots and chatbots have created an analytical crisis in the marketing industry[31] as they make it difficult to differentiate between human interactions and automated bot interactions.[31] Some bots are negatively affecting their marketing data causing a "digital cannibalism" in social media marketing. Additionally, some bots violate the terms of use on many social mediums such as Instagram, which can result in profiles being taken down and banned.[32]
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