Priit is the founder and CEO of DreamGrow Digital, an internet marketing and social media company. With his 20+ years internet marketing experience he is Helping companies to understand and use the digital marketing to reach their target audiences. He's also writing on a personal growth website Fixwillpower.com. He has spoken at hundreds of seminars and conferences on different aspects of internet marketing. Priit is also the organizer of Digital Elite Camp, a leading traffic and conversion event.
For businesses, the shift in web consumerism and accompanying rise in social media brings both opportunity and responsibility. The sheer amount of data that customers make available through social media alone has web marketers jumping for joy. The real magic, however, lies in the opportunity to grow lasting and scalable relationships with your organization's customer base through social media. This is also where your online responsibility to your customers begins to take shape. Just as your customers' behavior has shifted, so have their expectations for yours. Whether your business is listening and engaging or not, customers are having conversations relevant to your operations. It's better to be part of the conversation, right? We sure think so!

Recently Facebook has lost the trust of millions of its users by allowing 3rd parties to access over 87 million users’ personal data. This is a massive breech of trust and has created a feeling of unrest amongst the social media platform’s audience. So much so that there is now a #deletefacebook campaign where people are completely removing themselves from Facebook and using other networks instead. If you’re concerned about what Facebook is doing with your data, then why not check out my guide on alternatives to Facebook, and see if there’s a better place for you to interact with family and friends.


Concerns have been raised about online "stalking" or "creeping" of people on social media, which means looking at the person's "timeline, status updates, tweets, and online bios" to find information about them and their activities.[104] While social media creeping is common, it is considered to be poor form to admit to a new acquaintance or new date that you have looked through his or her social media posts, particularly older posts, as this will indicate that you were going through their old history.[105] A sub-category of creeping is creeping ex-partners' social media posts after a breakup to investigate if there is a new partner or new dating; this can lead to preoccupation with the ex, rumination and negative feelings, all of which postpone recovery and increase feelings of loss.[106]
Your videos will need to reach a certain number of people before you can earn more ad income (so you probably won’t get rich quick with YouTube ads), but it could be a nice additional stream of income that could potentially become passive. Once you have a popular video and place ads in it, you can leave that video up and earn money regularly as long as people continue to view it.

Use a service like Flickr to get people acquainted with your work, offering photos they can use on their website for free under the Creative Commons license. Once you’ve built up a following, join another stock photography site like Shutterstock or iStockphoto where users will pay for the opportunity to use your pictures on their blogs. You can make up to $120 off of one paid download of your photo. Even if you get compensated at a lower level, the money can really add up if you take a lot of quality photographs.
^ Patton, George C.; Sawyer, Susan M.; Santelli, John S.; Ross, David A.; Afifi, Rima; Allen, Nicholas B.; Arora, Monika; Azzopardi, Peter; Baldwin, Wendy (June 2016). "Our future: a Lancet commission on adolescent health and wellbeing". The Lancet. 387 (10036): 2423–2478. doi:10.1016/s0140-6736(16)00579-1. ISSN 0140-6736. PMC 5832967. PMID 27174304.

Bo Han, a social media researcher at Texas A&M University-Commerce, finds that users are likely to experience the "social media burnout" issue.[146] Ambivalence, emotional exhaustion, and depersonalization are usually the main symptoms if a user experiences social media burnout. Ambivalence refers to a user's confusion about the benefits she can get from using a social media site. Emotional exhaustion refers to the stress a user has when using a social media site. Depersonalization refers to the emotional detachment from a social media site a user experiences. The three burnout factors can all negatively influence the user's social media continuance. This study provides an instrument to measure the burnout a user can experience, when her social media "friends" are generating an overwhelming amount of useless information (e.g., "what I had for dinner", "where I am now").
BizSugar is a social networking platform and niche resource for small business owners, entrepreneurs and managers. The site was created in 2007 by DBH Communications, Inc., a provider of award-winning business publications, and later acquired by Small Business Trends LLC, in 2009. The platform allows users to share videos, articles, blog posts, podcast among other content. It also allows users to view and vote on submissions by other members.
Most of what I'm going to list involves sharing sponsored links, although you'll find a few other oddball things in there, too. But sharing sponsored links is where it's at because big brands want to get themselves out there to as many people as possible, and they know people are on social media all.day.long. So yes, they are willing to pay you to help them get their brand/product/message across.
Social media might can also function as a supportive system for adolescents' health, because by using social media, adolescents are able to mobilize around health issues that they themselves deem relevant.[112] For example, in a clinical study among adolescent patients undergoing treatment for obesity, the participants' expressed that through social media, they could find personalized weight-loss content as well as social support among other adolescents with obesity[113] The same authors also found that as with other types of online information, the adolescents need to possess necessary skills to evaluate and identify reliable health information, competencies commonly known as health literacy.

If you ever find yourself in a bind, your advocates will help remind the rest of the world who they're rooting for. Advocacy is not something that you can stumble upon or buy. Advocacy is earned over time through continuous and positive engagement with your customer base. It is earned through experiences that delight, and through the delivery of the highest class of customer service.
At school, social media can be a brutal barometer of popularity. “If you meet someone new and they ask for your Instagram and you only have 80 followers,” says Sharp, “they’re going to think: ‘You’re not that popular’, but if you have 2,000 followers they’re going to be like: ‘You’re the most popular person in school.’” Sharp quit social media at 13. “I’d rather not know what other people think of me.”
At school, social media can be a brutal barometer of popularity. “If you meet someone new and they ask for your Instagram and you only have 80 followers,” says Sharp, “they’re going to think: ‘You’re not that popular’, but if you have 2,000 followers they’re going to be like: ‘You’re the most popular person in school.’” Sharp quit social media at 13. “I’d rather not know what other people think of me.”
StumbleUpon is a discovery engine that finds and recommends content for its users. Come June 30, 2018, it will be moving to Mix. More than 25 million people use StumbleUpon for entertainment and information. In addition, more than 80,000 publishers, brands, and other marketers have used StumbleUpon’s Paid Discovery platform to promote their businesses. StumbleUpon was owned by eBay from May 2007 to April 2009, when Garrett Camp, Geoff Smith and several investors bought it back. It is now an independent, investor-backed startup once again.

Social CRM (customer relationship marketing) can be a very powerful business tool. For example, establishing a Facebook page allows people who like your brand and the way you conduct business to Like your page, which creates a venue for communication, marketing and networking. Through social media sites, you can follow conversations about your brand for real-time market data and feedback.
Criticisms of social media range from criticisms of the ease of use of specific platforms and their capabilities, disparity of information available, issues with trustworthiness and reliability of information presented,[159] the impact of social media use on an individual's concentration,[160] ownership of media content, and the meaning of interactions created by social media. Although some social media platforms offer users the opportunity to cross-post simultaneously, some social network platforms have been criticized for poor interoperability between platforms, which leads to the creation of information silos, viz. isolated pockets of data contained in one social media platform.[161] However, it is also argued that social media have positive effects such as allowing the democratization of the Internet[162] while also allowing individuals to advertise themselves and form friendships.[50] Others[163] have noted that the term "social" cannot account for technological features of a platform alone, hence the level of sociability should be determined by the actual performances of its users. There has been a dramatic decrease in face-to-face interactions as more and more social media platforms have been introduced with the threat of cyber-bullying and online sexual predators being more prevalent.[164] Social media may expose children to images of alcohol, tobacco, and sexual behaviors[relevant? – discuss].[165] In regards to cyber-bullying, it has been proven that individuals who have no experience with cyber-bullying often have a better well-being than individuals who have been bullied online.[166]

Hi Maina, I have checked the social sites recommended by you. May be itis important to update on your article that Delicious no longer accepts bookmarks as it is now bought by Pinboard. Most of these social sites are being bought off and may discontinue their programs. May be you can even dedicate a new post for that. Otherwise, great piece of work there.
Excessive use of digital technology, like social media, by adolescents can cause disruptions in their physical and mental health, in sleeping patterns, their weight and levels of exercise and notably in their academic performance. Research has continued to demonstrate that long hours spent on mobile devices have shown a positive relationship with an increase in teenagers' BMI and a lack of physical activity. Moreover, excessive internet usage has been linked to lower grades compared to users who don't spend an excessive amount of time online, even with a control over age, gender, race, parent education and personal contentment factors that may affect the study.[147] In a recent study, it was found that time spent on Facebook has a strong negative relationship with overall GPA.[148] The use of multiple social media platforms is more strongly associated with depression and anxiety among young adults than time spent online. The analysis showed that people who reported using the most platforms (7 to 11) had more than three times the risk of depression and anxiety than people who used the fewest (0 to 2).[149] Social media addiction and its sub-dimensions have a high positive correlation. The more the participants are addicted to social media, the less satisfied they are with life.[150]
Develop a unique voice and presence: Millions of people over the world have social media accounts. It's important to make yours stand out from the crowd by offering a unique voice, perspective or persona. Maybe you want to establish a comedy sketch channel on YouTube for example, or a Facebook page that promotes your custom-made jewelry. In any case, be sure to make your services different from the competition.
The ability to share photos, opinions, events, etc in real-time has transformed the way we live and, also, the way we do business. Retailers who engage social media as an integral part of their marketing strategy usually see measurable results. But the key to successful social media is to not treat it like an extra appendage but to treat it with the same care, respect, and attention you do all of your marketing efforts. 
You can start your freelance social media marketing business by creating your own personal brand on social media to attract the leads and inquiries. You can do that by writing guest blog posts on social media marketing on popular digital marketing related blogs. You can also create your own website or blog to create your own brand and share your blog posts on different social media channels to bring in traffic.

Many teenagers suffer from sleep deprivation as they spend long hours at night on their phones, and this, in turn, could affect grades as they will be tired and unfocused in school. Social media has generated a phenomenon known as " Facebook depression", which is a type of depression that affects adolescents who spend too much of their free time engaging with social media sites. "Facebook depression" leads to problems such as reclusiveness which can negatively damage ones health by creating feelings of loneliness and low self-esteem among young people.[153] At the same time, a 2017 shown that there is a link between social media addiction and negative mental health effects. In this study, almost 6,000 adolescent students were examined using the Bergen Social Media Addiction Scale. 4.5% of these students were found to be "at risk" of social media addiction. Furthermore, this same 4.5% reported low self-esteem and high levels of depressive symptoms.[154]


UK researchers used a dataset of more than 800 million Twitter messages to evaluate how collective mood changes over the course of 24 hours and across the seasons. The research team collected 800 million anonymous Tweets from 33,576 time points over four years, to examine anger and sadness and compare them with fatigue. The "research revealed strong circadian patterns for both positive and negative moods. The profiles of anger and fatigue were found remarkably stable across the seasons or between the weekdays/weekend." The "positive emotions and sadness showed more variability in response to these changing conditions and higher levels of interaction with the onset of sunlight exposure." [155]
If you ever find yourself in a bind, your advocates will help remind the rest of the world who they're rooting for. Advocacy is not something that you can stumble upon or buy. Advocacy is earned over time through continuous and positive engagement with your customer base. It is earned through experiences that delight, and through the delivery of the highest class of customer service.
You can start your freelance social media marketing business by creating your own personal brand on social media to attract the leads and inquiries. You can do that by writing guest blog posts on social media marketing on popular digital marketing related blogs. You can also create your own website or blog to create your own brand and share your blog posts on different social media channels to bring in traffic.
Launched in March 2010, Pinterest is a relatively newcomer in the social media arena. This platform consists of digital bulletin boards where businesses can pin their content.  Pinterest announced September 2015 that it had acquired 100 million users. Small businesses whose target audience is mostly made up of women should definitely invest in Pinterest as more than half of its visitors are women.
Some of the most successful SEOs and public relations professionals earn their notoriety, at least in part, from the relationships they are able to build. They're also good at what they do, of course, but great relationships bolster their already solid effort. The relationships you build with your customers lead to advocacy and loyalty, traits that can support your brand during both the good and the bad times, representing an investment that will remain strong on nearly any platform and under nearly any circumstances.
Whether you are running a small, local operation, or heading a global, enterprise-level effort, the statistics above make it clear: Your customers are online. They are interacting in social channels with their friends, colleagues, and other brands in search of information, recommendations, and entertainment. If your company is not around to answer, a competitor will be. In doing so, your competitor will quite likely take away the customer at hand, along with anyone else listening.

Recently Facebook has lost the trust of millions of its users by allowing 3rd parties to access over 87 million users’ personal data. This is a massive breech of trust and has created a feeling of unrest amongst the social media platform’s audience. So much so that there is now a #deletefacebook campaign where people are completely removing themselves from Facebook and using other networks instead. If you’re concerned about what Facebook is doing with your data, then why not check out my guide on alternatives to Facebook, and see if there’s a better place for you to interact with family and friends.
Another way influencers can make money from digital products is to co-create content with brands, either by selling advertising and editorial space to them, or by being commissioned specifically to create content. An example of this strategy in action is Gritty Pretty, a beauty website and digital magazine founded and edited by Australian beauty editor Eleanor Pendleton. Eleanor created Gritty Pretty to share and monetize her beauty tips, knowledge, recommendations and experience with her audience, and works with brands to create sponsored content, editorial and ads to ultimately fund the magazine and support her team.

Before social media,[64] admissions officials in the United States used SAT and other standardized test scores, extra-curricular activities, letters of recommendation, and high school report cards to determine whether to accept or deny an applicant. In the 2010s, while colleges and universities still use these traditional methods to evaluate applicants, these institutions are increasingly accessing applicants' social media profiles to learn about their character and activities. According to Kaplan, Inc, a corporation that provides higher education preparation, in 2012 27% of admissions officers used Google to learn more about an applicant, with 26% checking Facebook.[65] Students whose social media pages include offensive jokes or photos, racist or homophobic comments, photos depicting the applicant engaging in illegal drug use or drunkenness, and so on, may be screened out from admission processes.
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