Most of what I'm going to list involves sharing sponsored links, although you'll find a few other oddball things in there, too. But sharing sponsored links is where it's at because big brands want to get themselves out there to as many people as possible, and they know people are on social media all.day.long. So yes, they are willing to pay you to help them get their brand/product/message across.
Use analytics - It’s important to pause every now and then and take stock of what has done well on your social media accounts and what hasn’t. Sites like Fanpage Karma and Squarelovin (Instagram only), will provide data on which of your posts have been most popular. You can use this to identify what content tends to work best, and the best time to post it.

Great list and please don’t get me wrong here, I am sick to death of Facebook. Is there another alternative TO Facebook? Put simply, NO!!! The other social media sites are devoid of the basic common denominator, Collaboration!! While they MIGHT get you a closed network or a specific audience, it doesn’t cater for interaction with all of the platform. What we really need is somewhere that has a home page with your posts that is broadcast to ALL other users or chosen crowds. We need a news feed to cast all of the posts for people to interact with. Twitter, Snapchat, Google+ and Instagram etc etc, just don’t cut the mustard as far as this goes. Some of the others mentioned are specific to specific audiences and are nothing like Facebook. That is why all other alternatives fail dismally!! I wish I had the money and development time to produce it, but alas I don’t.
^ Kittur, Aniket; Suh, Bongowon; Chi, Ed H. (2008). "Can you ever trust a wiki?: Impacting perceived trustworthiness in wikipedia" (PDF). In Begole, Bo; McDonald, David M. Proceedings of the ACM 2008 Conference on Computer Supported Cooperative Work: November 8-12, 2008, San Diego, California. New York, N.Y.: ACM Press. doi:10.1145/1460563.1460639. ISBN 978-1-60558-007-4. Archived from the original (PDF) on 2014-11-30.
Still, refuseniks such as Johnson may not be outliers for ever. In a world in which everyone is online, renouncing social media is a renegade, countercultural move: as quietly punk as shaving your head or fastening your clothes with safety-pins. Morgan has become a svengali for classmates wanting to escape. “My friends come to me and say: ‘Tyreke, I don’t have social media any more,’ and I go: ‘Why? I thought that’s what you guys do.’ And they say: ‘Thanks to you, because of the things you said and the stuff you’re doing.’ It’s quite cool.”
Social Media Usage is at the all time high right now in World and still growing. India just became the number one country for Facebook in the world in terms of monthly active users! You can see from this slide from 2017 Digital Yearbook by ‘We Are Social’ that the active social media users worldwide are already about to touch 3 billion users! Just imagine how big the market is out there. All you need to do is to effectively tap this market.
A really comprehensive list and interesting read. It will be interesting to see how this digital landscape evolves, particularly for businesses operating online. I think the rise of messenging apps, such as FB messenger, and the use of bots to automate conversations with prospects and customers is adding a new dimension to digital marketing and will be an area to keenly watch, study and explore, over the next 12 months.
He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
Social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.[1] The variety of stand-alone and built-in social media services currently available introduces challenges of definition; however, there are some common features:[2]
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